Tech reporting

September 28th, 2015

Two types of tech reporting / analysis out there.

The intellectually honest, hard working one where you look at publicly announced products (and maybe vaguely hinted future plans) and invest effort to make intelligent, thoughtful, researched predictions of how the different players in different interrelated markets will evolve in the next couple of years.

And then there’s “building your reputation” on top of some anonymous source inside the company that feeds you the actual plans and blueprints. The lazy kind where you’re just the conduit of plans and upcoming product announcements, always at the mercy of that source being continuously employed in that position of “close knowledge”. The kind that is disguised as “original content”, and is anything but.

Guess which one is more respectable even if you might make a mistake or two down the road. Play the long game.